The 135-room hotel, located at 50 W. Broad St. in Greenville, is across the street from the Peace Center. (Photo/Auro Hotels)
The 135-room hotel, located at 50 W. Broad St. in Greenville, is across the street from the Peace Center. (Photo/Auro Hotels)
Ross Norton // February 3, 2026//
A home-grown hotel company with properties that stretch from Main Street Greenville to India has added another to its portfolio — this one not far from Main Street.
Auro Hotels has added the Courtyard by Marriott Greenville Downtown to its portfolio in partnership with T2 Hospitality.
The 135-room hotel, located at 50 W. Broad St. in Greenville, offers modern accommodations in a prime location close to the Peace Center, the Swamp Rabbit Trail, Falls Park on the Reedy, and Greenville’s award-winning Main Street, according to a news release.
“Greenville is not only where we do business — it’s our hometown,” DJ Rama, president and CEO of Auro Hotels, said in a news release. “Since 1976, our family has been proud to be part of this thriving community, helping create jobs and investing in the city’s growth. We are especially excited to partner with T2 here in Greenville as we continue building on our legacy and love for this city.”
Auro Hotels owns and operates five other high-profile Greenville properties, including the Hyatt Regency Greenville, AC Hotel Greenville, the dual-branded Residence Inn/SpringHill Suites Greenville Downtown, and the Greenville Marriott on The Parkway. With a portfolio totaling 1,150 hotel rooms across the market, the company says the latest investment cements Auro’s position as one of Greenville’s leading hospitality companies.
“We are proud of being part of Greenville’s thriving downtown, and the Courtyard Greenville is an exciting opportunity to contribute further to its momentum,” Rama said in the release. We look forward to creating long-term value for our guests, associates and the Greenville community.”
Founded in 1973 and headquartered in Greenville, Auro Hotels is a family-owned hospitality company that owns 39 properties and operates nearly 7,000 guestrooms across the United States and India under leading brands such as Marriott, Hilton and Hyatt. The company lays claim to a legacy of 110 hotels developed, owned and operated.
T2 Hospitality, headquartered in Newport Beach, Calif., is a design-driven real estate and hospitality company with more than $1 billion in assets under management. The company specializes in the development and renovation of hotels and destinations.